CREATE DESIGN’s ™ relationship with Monkeyland started in 2003 when we started the process of analysing and designing the platform for the new Monkeyland website. Over the years this has grown into an extensive online publication.
CREATE DESIGN ™ has developed Monkeyland’s full online presence which now extends over 500 pages. The concept of the website is informed by a strong need for education in this field. CREATE DESIGN ™ developed detailed pages on primate information, as well as a Monkeyland Kidz section that communicates to children from the ages of 4-10. A monthly photo competition for visitors has kept people coming back to the site regularly. The new site went live on the 29 January 2004. As of January 2008 Monkeyland boasts more than 2 792 509 visitors to the site. The site was awarded a South African Web Award for content and design in 2004.
Alongside the Monkeyland website, there was a need to develop 3 sister sites that held the same identity but communicated different content. It was important that these sites be seen as close relatives to the Monkeyland site, yet at the same time communicate their own unique identities and business objectives.
Touch a Monkey's Heart Foundation - an NGO raising money for the primates of Monkeyland.
Birds of Eden Free-flight Bird Sanctuary in Plettenberg Bay, the largest free-flight bird aviary in the world, opened in December 2005. CREATE DESIGN ™ designed the master brand for Birds of Eden which has been rolled out across all of their marketing collateral.
CREATE DESIGN ™ has also developed an interactive CD ROM for Monkeyland for Tourism Indabas & general marketing. The CD ROM acts as a full press pack. It includes general information, a printable photo album and video footage taken at the park.
Beyond these interactive new media items, CREATE DESIGN ™ has designed posters, large format display graphics, tickets, business cards, brochures, illustrated guides to the park and t-shirts for Monkeyland and Birds of Eden.















